Personalization
Names, initials, meaningful dates, and custom wording as elements of home decor.
Private research project
Small details.
Personal spaces.
Thoughtful discovery.
A closer look at personalized home decor, through independent product discovery research.
Product Scout is a private, owner-operated tool exploring publicly available Etsy listings for personalized, non-electronic home decor.
Explore the approachTHE PERSONAL SPACE STUDYPS / 01
a place to
call home.THE MORGAN FAMILY
call home.THE MORGAN FAMILY
Made personal, by design.Illustrative study
01 / THE APPROACH
Curiosity with
a clear focus.
Product Scout explores how personalization appears in home decor: the materials, visual styles, and custom details that make an object feel personal.
The focus is product discovery research using publicly available listing information. The tool is for the owner's private research; this website is a public introduction to the project.
02 / RESEARCH SCOPE
Home decor. Human details.
Personalized, non-electronic pieces for the home.
Materials & style
Decorative materials, finishes, and visual themes across publicly available listings.
Product discovery
Exploring decor categories and ideas to inform the owner's independent research.